Iconic Cracker Jack Goes Woke and Changes Name To Cracker Jill

Take me out to the ball game, take me out with the crowd, buy me some peanuts, and CRACKER JACKS…

Next time you are at a ball game, you might need to say I want some “cracker Jills”.

Yes, the iconic Cracker Jack company has gone full woke and has decided to change their company to Cracker Jill.

In an ew promotion the Cracker Jack company has created a new promotion which aims to celebrate women and even changed the lyrics to the “take me out to the ball game” lyrics.

Just watch:

Cracker Jack has rebranded to Cracker Jill and rewrote the “Take Me Out To The Ballgame” song to make it feminist.

QUESTION: Is this the cringiest corporate virtue signal of all time? pic.twitter.com/CtWtlZwCHt

— Matt Walsh (@MattWalshBlog) April 6, 2022

Pepsi, who owns Frito Lay, has bumped Cracker Jack, for its new Cracker Jill…😂 pic.twitter.com/TRc4tgLtRM

— 🇺🇸ProudArmyBrat (@leslibless) April 6, 2022

Fox News had more on the story:

PepsiCo announced this week it is unveiling new characters named “Cracker Jill” as part of its “Cracker Jack” brand in an effort to promote the accomplishments of women in sports.

“After more than 125 years as one of sport’s most iconic snacks, Cracker Jack® is adding a new face to its roster, with the introduction of Cracker Jill™ to celebrate the women who break down barriers in sports,” PepsiCo said in a press release announcing the new characters from Frito-Lay. “Tapping into the brand’s rich history with America’s favorite pastime, Cracker Jill™ comes to life through five different representations on a series of special-edition bags, which will be available at the start of this year’s baseball season in professional ballparks across the country and through a donation of $5 or more to the Women’s Sports Foundation.”

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The company says it will be donating $200,000 to the nonprofit Women’s Sports Foundation to “help girls and women across the country reach their potential in sport and life.”

Buy me some peanuts and cracker…JILLS!
Frito-Lay launched ‘Cracker Jill’ mascot to help empower and promote women in sports @KUSINews @Fritolay #CrackerJill pic.twitter.com/XTLwvVZlK2

— Jenny Milkowski (@jennymilk) April 6, 2022

The New York Post didn’t stay silent and added these details:

PepsiCo announced this week it is unveiling new characters named “Cracker Jill” as part of its “Cracker Jack” brand in an effort to promote the accomplishments of women in sports.

“After more than 125 years as one of sport’s most iconic snacks, Cracker Jack® is adding a new face to its roster, with the introduction of Cracker Jill™ to celebrate the women who break down barriers in sports,” PepsiCo said in a press release announcing the new characters from Frito-Lay. “Tapping into the brand’s rich history with America’s favorite pastime, Cracker Jill™ comes to life through five different representations on a series of special-edition bags, which will be available at the start of this year’s baseball season in professional ballparks across the country and through a donation of $5 or more to the Women’s Sports Foundation.”

The company says it will be donating $200,000 to the nonprofit Women’s Sports Foundation to “help girls and women across the country reach their potential in sport and life.”